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What is the 360Dialog fee?

You pay 360Dialog a fee for the messages that are being sent through Whatsapp.

This is done through our invoices. In essence: you pay us, we pay 360Dialog, and they pay META.

The fees are flexible:

  • This is the fee for the messages sent from the Guest Journey Builder. Here is a difference between "Marketing" and "Utility" messages.

Replies to questions of guests are not counted as initiated messages and are free of charge.