What is the 360Dialog fee?
You pay 360Dialog a fee for the messages that are being sent through Whatsapp.
This is done through our invoices. In essence: you pay us, we pay 360Dialog, and they pay META.
The 360Dialog fee is flexible. This is the fee for the messages sent from the Guest Journey Builder. Here is a difference between "Marketing" and "Utility" messages.Replies to questions of guests are not counted as initiated messages and are free of charge.